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Beginning Android Games (Paperback) best buy


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Publisher: Apress
Release date: April 21, 2011
Language: English
Product Dimensions: 9.2 inches x 7.5 inches x 1.4 inches; 2.6 pounds
Shipping Weight: 2.5 pounds
Number of Pages: 688 pages ...

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Beginning Android Games offers everything you need to join the ranks of successful Android game developers. You'll start with game design fundamentals and programming basics, and then progress towards creating your own basic game engine and playable games. This will give you everything you need to branch out and write your own Android games.

The potential user base and the wide array of available high-performance devices makes Android an attractive target for aspiring game developers. Do you have an awesome idea for the next break-through mobile gaming title? Beginning Android Games will help you kick-start your project.

The book will guide you through the process of making several example games for the Android platform, and involves a wide range of topics:

The fundamentals of game development
The Android platform basics to apply those fundamentals in the context of making a game
The design of 2D and 3D games and their successful implementation on the Android platform
For those looking to learn about Android tablet game app development or want Android 4 SDK specific coverage, check out Beginning Android 4 Games Development, now available from Apress.

What you’ll learn

How to set up and use the development tools for developing your first Android application
The fundamentals of game programming in the context of the Android platform
How to use the Android's APIs for graphics (Canvas, OpenGL ES 1.0/1.1), audio, and user input to reflect those fundamentals
How to develop two 2D games from scratch, based on the Canvas API and OpenGL ES.
How to create a full-featured 3D game
How to publish your games, get crash reports, and support your users
How to complete your own playable 2D OpenGL games
Who this book is for

This book is for people with a basic knowledge of Java who want to write games on the Android platform. It also offers information for experienced game developers about the pitfalls and peculiarities of the platform.

Table of Contents

Android, the New Kid on the Block
First Steps with the Android SDK
Game Development 101
Android for Game Developers
An Android Game Development Framework
Mr. Nom Invades Android
OpenGL ES: A Gentle Introduction
2D Game Programming Tricks
Super Jumper: A 2D OpenGL ES Game
OpenGL ES: Going 3D
3D Programming Tricks
Droid Invaders: the Grand Finale
Publishing Your Game
What’s Next?

About the Author
Mario Zechner runs Badlogic Games, a game development shop focused on Android.



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That Used to Be Us: How America Fell Behind in the World It Invented and How We Can Come Back (Hardcover) best deal


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Publisher: Farrar, Straus and Giroux
Release date: September 5, 2011
Language: English
Product Dimensions: 9 inches x 6.4 inches x 1.3 inches; 1.3 pounds
Shipping Weight: 1.35 pounds
Number of Pages: 400 pages ...

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“[In That Used to Be Us there] are big truths, and the authors see them clearly and whole. As is usual in Mr. Friedman’s work the power of the core argument is buttressed by detailed reportage and blizzards of specific fact and detail, but the accumulation of anecdote and evidence never detracts from the book’s central thrust. That Used to Be Us is an important contribution to an intensifying debate, and it deserves the widest possible attention.” —Walter Russell Mead, The New York Times

“Friedman and Mandelbaum are men of the American elite, and they write to salute those members of the American elite who behave public-spiritedly and to scourge those who do not. They are winners, writing to urge other winners to have more of a care for their fellow citizens who are not winners. And you know what? There’s nothing wrong with that! . . . American society has had a big serving of that ugly anti-elitist spirit in the recent past. It could use more of the generous responsible spirit Friedman and Mandelbaum recommend.” —David Frum, The New York Times Book Review

“[An] important and eminently readable book…” —Stanley Hoffmann, The New York Review of Books

“This is a book of exceptional importance, written on a sweeping scale with remarkable clarity by two of our most gifted thinkers. A soon-to-be best seller, it should be read by policymakers and every American concerned about our country's future.” —Elizabeth L. Winter, Library JournalProduct Description
America is in trouble. We face four major challenges on which our future depends, and we are failing to meet them—and if we delay any longer, soon it will be too late for us to pass along the American dream to future generations.        In That Used to Be Us, Thomas L. Friedman, one of our most influential columnists, and Michael Mandelbaum, one of our leading foreign policy thinkers, offer both a wake-up call and a call to collective action. They analyze the four challenges we face—globalization, the revolution in information technology, the nation’s chronic deficits, and our pattern of excessive energy consumption—and spell out what we need to do now to sustain the American dream and preserve American power in the world. They explain how the end of the Cold War blinded the nation to the need to address these issues seriously, and how China’s educational successes, industrial might, and technological prowess remind us of the ways in which “that used to be us.” They explain how the paralysis of our political system and the erosion of key American values have made it impossible for us to carry out the policies the country urgently needs.        And yet Friedman and Mandelbaum believe that the recovery of American greatness is within reach. They show how America’s history, when properly understood, offers a five-part formula for prosperity that will enable us to cope successfully with the challenges we face. They offer vivid profiles of individuals who have not lost sight of the American habits of bold thought and dramatic action. They propose a clear way out of the trap into which the country has fallen, a way that includes the rediscovery of some of our most vital traditions and the creation of a new thirdparty movement to galvanize the country.        That Used to Be Us is both a searching exploration of the American condition today and a rousing manifesto for American renewal.

About the Author
Thomas L. Friedman is an internationally renowned author, reporter, and columnist—the recipient of three Pulitzer Prizes and the author of five bestselling books, among them From Beirut to Jerusalem and The World Is Flat.   He was born in Minneapolis in 1953, and grew up in the middle-class Minneapolis suburb of St. Louis Park. He graduated from Brandeis University in 1975 with a degree in Mediterranean studies, attended St. Antony's College, Oxford, on a Marshall Scholarship, and received an M.Phil. degree in modern Middle East studies from Oxford.   After three years with United Press International, he joined The New York Times, where he has worked ever since as a reporter, correspondent, bureau chief, and columnist. At the Times, he has won three Pulitzer Prizes: in 1983 for international reporting (from Lebanon), in 1988 for international reporting (from Israel), and in 2002 for his columns after the September 11th attacks.    Friedman’s first book, From Beirut to Jerusalem, won the National Book Award in 1989. His second book, The Lexus and the Olive Tree: Understanding Globalization (1999), won the Overseas Press Club Award for best book on foreign policy in 2000. In 2002 FSG published a collection of his Pulitzer Prize-winning columns, along with a diary he kept after 9/11, as Longitudes and Attitudes: Exploring the World After September 11. His fourth book, The World Is Flat: A Brief History of the Twenty-first Century (2005) became a #1 New York Times bestseller and received the inaugural Financial Times/Goldman Sachs Business Book of the Year Award in November 2005. A revised and expanded edition was published in hardcover in 2006 and in 2007. The World Is Flat has sold more than 4 million copies in thirty-seven languages.    In 2008 he brought out Hot, Flat, and Crowded, which was published in a revised edition a year later. His sixth book, That Used to Be Us: How American Fell Behind in the World We Invented and How We Can Come Back, co-written with Michael Mandelbaum, will be published in September 2011.   Thomas L. Friedman lives in Bethesda, Maryland, with his family.

Michael Mandelbaum is the Christian A. Herter Professor of American Foreign Policy at The Johns Hopkins University School of Advanced International Studies in Washington, D.C. and is the director of the American Foreign Policy Program there. He has also held teaching posts at Harvard and Columbia Universities, and at the United States Naval Academy.

His most recent book, written with co-author Thomas L. Friedman, is THAT USED TO BE US: HOW AMERICA FELL BEHIND IN THE WORLD IT INVENTED AND HOW WE CAN COME BACK. Its publication date is September 5, 2011.

He serves on the board of advisors of The Washington Institute for Near East Policy, a Washington-based organization sponsoring research and public discussion on American policy toward the Middle East.

A graduate of Yale College, Professor Mandelbaum earned his Master's degree at King's College, Cambridge University and his doctorate at Harvard University.
Professor Mandelbaum is the author or co-author of numerous articles and of 13 books: That Used To Be Us: How America Fell Behind in the World It Invented and How We Can Come Back (2011) with co-author Thomas L. Friedman; The Frugal Superpower: America's Global Leadership in a Cash-Strapped Era (2010); Democracy's Good Name: The Rise and Risks of the World's Most Popular Form of Government (2007); The Case For Goliath: How America Acts As The World's Government in the Twenty-first Century (2006); The Meaning of Sports: Why Americans Watch Baseball, Football and Basketball and What They See When They Do (2004); The Ideas That Conquered the World: Peace, Democracy and Free Markets in the Twenty-First Century (2002); The Dawn of Peace in Europe (1996); The Fate of Nations: The Search for National Security in the 19th and 20th Centuries (1988); The Global Rivals, (co-author, 1988); Reagan and Gorbachev (co-author, 1987); The Nuclear Future (1983); The Nuclear Revolution: International Politics Before and After Hiroshima (1981); and The Nuclear Question: The United States and Nuclear Weapons, 1946-1976 (1979). He is also the editor of twelve books.




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iPhone for Programmers: An App-Driven Approach (Deitel Developer Series) (Paperback) best seller


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Publisher: Prentice Hall
Release date: November 8, 2009
Language: English
Product Dimensions: 9 inches x 7.1 inches x 1.2 inches; 1.7 pounds
Shipping Weight: 1.95 pounds
Number of Pages: 456 pages ...

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Pre-publication Reviewer Testimonials

“I wish I’d had this book in my hands when I started developing on the iPhone. What took me a lot of time and many mistakes to learn is beautifully explained in a clear, concise style that will take you from zero to publishing your first app in no time.”
—Marcantonio Magnarapa, Research & Development on Mobile Platforms, Ogilvy Interactive

“Covers a wide variety of iPhone programming topics, including advanced features like Core Location, video playback and asynchronous network communication. It provides badly needed advice on how to use XCode, how to submit your app to the App Store, how to set your price, and how to deal with many other non-programming issues that surround iPhone development. It gives a quick start to iPhone programming, showing how to build 14 complete iPhone apps, several of which provide day-to-day usability. For each app, the book briefly describes the purpose of the app, the Objective-C and Cocoa technologies used to build it, and a detailed line-by-line walkthrough of the app’s source code. All of the source code and project files are available for download so that you can compile and test-drive each of the apps as you read along. I really like the way that the reader is introduced to the completed app for each chapter up front, providing a framework for the discussion of how to build it. This book fits the bill for any programmer interested in taking up iPhone development.”
—Zach Saul, Founder, Retronyms , and co-creator of Recorder—one of the top 10 selling iPhone apps for 2008

“At last an iPhone development book for the serious professional. Provides solid, real world applications, many of which would not look out of place in the App Store itself. The book’s excellent writing takes the user on a line-by-line analysis of the complexities of SDK 3.x programming. This text will never be far from the professional programmer’s side and provides so much more than a regurgitation of existing reference documentation. One of the best books on the subject and a must-have for any developer’s bookcase. This really is turning into the definitive iPhone book.“
—Rik Watson, Senior Software Engineer, Lockheed MartinProduct Description
The professional programmer’s DEITEL® guide to iPhone app development using iPhone SDK 3.x, Xcode®, Objective-C® and Cocoa®

More than 1.5 billion iPhone apps were downloaded from Apple’s App Store in just one year! This book gives you everything you’ll need to start developing great iPhone apps quickly and–once you’ve joined Apple’s fee-based iPhone Developer Program–to get them up and running on the App Store. The book uses an app-driven approach–each new technology is discussed in the context of 14 fully tested iPhone apps (7700 lines of code), complete with syntax shading, code walkthroughs and sample outputs. Apps you’ll develop include:
Welcome
Spot-On Game
Route Tracker
Tip Calculator
Cannon Game
Slideshow
Favorite Twitter® Searches
Painter
Voice Recorder
Flag Quiz Game
Address Book
Twitter® Discount Airfares
By Chapter 3 you’ll be building apps using Xcode®, Cocoa® and Interface Builder. You’ll learn object-oriented programming in Objective-C® and build apps using the latest iPhone 3.x technologies including the Game Kit, iPod library access and more.

iPhone for Programmers include practical, example-rich coverage of:

• iPhone SDK 3.x, XCode®, Interface Builder
• Object-Oriented Programming in Objective-C® and Cocoa®
• Collections, GUI, Event Handling
• Controllers, Application Templates
• UIView, Multi-Touch™
• Core Audio, Core Animation, NSTimer
• Tables, UINavigationController
• Map Kit, Core Location, GPS, Compass
• Photos, iPod Library Access
• Serialization

About the Author
Dr. Harvey M. Deitel, Chairman and Chief Strategy Officer of Deitel and Associates, Inc., has 45 years of academic and industry experience in the computer field. He has 20 years of college teaching experience, including earning tenure and serving as the Chairman of the Computer Science Department at Boston College before founding Deitel and Associates. Paul J. Deitel, CEO and CTO of Deitel and Associates, is a graduate of MIT's Sloan School of Management, where he studied Information Technology. He has been designated by Sun Microsystems as a Java Champion.



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New Perspectives on Computer Concepts 2012: Comprehensive (New Perspectives (Course Technology Paperback)) (Paperback) best buy


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Publisher: Course Technology
Release date: February 18, 2011
Language: English
Item Weight: 0.5 ounces
Shipping Weight: 3.4 pounds
Number of Pages: 803 pages ...

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Get Synched! Learning happens when you can effectively connect with the topic you are studying. NEW PERSPECTIVES ON COMPUTER CONCEPTS 2012 makes it possible. Creating a fully integrated and interactive learning environment, NEW PERSPECTIVES ON COMPUTER CONCEPTS 2012 combines a printed book with media-rich assets, enabling you to work in sync to explore, understand, and apply computer technology in everyday life.



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Mobile Design and Development: Practical concepts and techniques for creating mobile sites and web apps (Animal Guide) (Paperback) best seller


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Publisher: O'Reilly Media
Release date: August 31, 2009
Language: English
Product Dimensions: 9.1 inches x 7 inches x 0.7 inches; 1.2 pounds
Shipping Weight: 14.4 ounces
Number of Pages: 336 pages ...

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Mobile Design and Development by Brian Fling is a start to finish guide for designing and building mobile apps regardless of experience, device or platform. Brian took on the daunting challenge to write the mobile guide missing from bookshelves. As Brian describes it "this is a book that teaches people how to cook, not a collection of recipes." Since its release the book has been incredibly well received. It has being described as a "must have" by many experts in the mobile community. The 16 chapters, and 85,000 words within the book have helped thousands understand and dive into mobile.
The first half is a crash course in the mobile ecosystem: how to develop a strategy, address the mobile context--even how to decide which of the multiple mobile application types is best for you, and finally, how to create a user experience for it. The second half is focused on using these principles to make a mobile website or web app.
Mobile Design and Development is a comprehensive resource covering all aspects of the mobile ecosystem. The book covers a great number of topics, however each are described in practical and common sense way—making easy for anyone at any technical level to understand the inner working of the mobile medium.
A Brief History of Mobile
The Mobile Ecosystem
Why Mobile?
Designing for Context
Developing a Mobile Strategy
Types of Mobile Applications
Mobile Application Medium Types
Mobile Application Media Matrix
Mobile Information Architecture
Mobile Design
The Elements of Mobile Design
Mobile Design Tools
Mobile Web Apps Versus Native Applications
When to Make a Native Application
When to Make a Mobile Web Application
Mobile 2.0
Mobile Web Development
Mobile Markup
Mobile CSS: Cascading Style Sheets
Mobile JavaScript
iPhone Web Apps
iPhone Markup
iPhone CSS
iPhone Javascript
Creating a Mobile Web App
Web Apps as Native Apps
Tools and Libraries
Adapting to Devices
Device Targeting
Full Adaptation
What Domain Do I Use?
Making Money in Mobile
Working with an App Store
Mobile Advertising
Supporting Devices
Device Testing
Desktop Testing
Usability Testing
The Future of Mobile
If you're a web designer, web developer, information architect, product manager, usability professional, content publisher, or an entrepreneur new to the mobile, Mobile Design and Development provides you with the knowledge you need to work with this rapidly developing technology.
About the Author

Brian Fling is the founder and Creative Director of pinch/zoom (pinchzoom.com)--a mobile design firm based in Seattle. Brian author of O'Reilly Media's Mobile Design and Development and has been an authority in the field of  in mobile user experience for over ten years. 

He has worked with some of the biggest companies in the world--like The New York Times, HSBC, ADP, BBC, Best Buy, PayPal, Delta and eHarmony--to design and build amazing mobile experiences.

Brian writes about mobile on his blog pinchzoom.com/fling



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The Unofficial Guide to New York City (Unofficial Guides) (Paperback) reviews


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Publisher: Wiley
Release date: April 19, 2010
Language: English
Product Dimensions: 5.1 inches x 1 inches x 8 inches; 14.4 ounces
Shipping Weight: 14.4 ounces
Number of Pages: 480 pages ...

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New York City reached record levels of tourists and tourism in 2008 hosting 47 million visitors, including 9.8 million visitors traveling from abroad, also a record.  (nbcnewyork.com)
Forbes Traveler includes New York City with high honors on so many of its travel ranking and categories including: America's 30 Most Visited Cities; World's Most Stunning Skylines; Best Guided City Walking Tours; World's Best Party Cities; America's Best Street Food; Most Bike Friendly Cities; Top 10 Shopping Districts; and Sexiest Rooftop Bars.   
The Unofficial Guide to New York gives honest opinionated streetwise advice to help experience the vast variety of New York City experiences available for every taste and budget. 

From the Publisher
The renowned Unofficial Guides are trusted by millions of readers. No other series offers such candid evaluations; every hotel and attraction is rated and ranked by a team of unbiased inspectors, so readers can be sure they're spending their time and money wisely.
Each guide features detailed descriptions of a wide range of hotels and restaurants in all price categories, with all the details pulled out so they're extremely easy to scan. Readers love the rating system used to objectively evaluate attractions, hotels, and restaurants. Handy charts demonstrate how each place stacks up against the competition. There's a wealth of information -- enough to satisfy even the most compulsive planner.

Each Unofficial Guide is tailored to provide convenience and insider advice on the destination it covers, and addresses the needs of everyone from families to business travelers. Also included are accurate maps, plus detailed information on shopping, nightlife, sports, and more.
From the Back Cover
Five Great Features and Benefits offered ONLY by The Unofficial Guide®:

How to plan a trip that's safe and fun, with tips for packing and scheduling

How to get the best prices on Broadway tickets and how to get into your favorite TV show

How to pick accommodations, from hotels to B&Bs, plus tips on getting the best deal

How to find the right restaurant for every taste and budget

What to see (and what to skip) from Central Park to the Statue of Liberty and from the Battery to BrooklynAbout the Author
EVE ZIBART has written more about dining, entertainment, travel, and lifestyles than most people experience in a lifetime. In her early years as the pop-music-and-culture reporter for the (Nashville) Tennessean and then the Washington Post, Eve quickly exhibited a flair for scene and sensory detail. She rapidly moved through the ranks of the Post as a feature writer and spent her last ten years there as restaurant critic. She now freelances for BookPage and Washingtonian and has written for Cosmopolitan, Four Seasons, Town & Country, and Playboy. Given an amazing ability to turn 24 hours into 30, Eve has found time to author several books, including The Ethnic Food Lover’s Companion; The Eclectic Gourmet Guide to Washington, D.C.; The Unofficial Guide to New Orleans; The Unofficial Guide to Walt Disney World for Grown-Ups; and Inside Disney: The Incredible Story of Walt Disney World and the Man Behind the Mouse.
LEA LANE is a hotel maven, having visited and researched thousands of rooms around the world—including in the Big Apple—for many guidebooks and trade publications, such as Birnbaum’s United States and STAR Service, the premier travel-agent reference. Lea has also been a columnist for Gannett Suburban Newspapers, a television travel and lifestyle reporter, and managing editor of the newsletter Travel Smart. She is a major contributor to guidebooks about Greece, Naples, the Amalfi Coast, and Belgium. Her book Solo Traveler: Tales and Tips for Great Trips, and her Web site, www.sololady.com, make her an expert on solo travel.

AARON STARMER is a writer and editor who has worked, dined, and played in New York City for more than ten years. Along with his wife, Catharine Wells, and his brother, Tim Starmer, he is coauthor of the guidebook The Best in Tent Camping: New York State (Menasha Ridge Press). His first novel, DWEEB, was published in 2009. A humorous adventure for the young and nerdy, it is set across the Hudson River from Manhattan, in the land of New Jersey.




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iPhone: The Missing Manual, 4th Edition (Paperback) top deals


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Publisher: Pogue Press
Release date: August 31, 2010
Language: English
Product Dimensions: 9 inches x 6 inches x 0.9 inches; 1.5 pounds
Shipping Weight: 1.59 pounds
Number of Pages: 448 pages ...

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With multitasking and more than a 100 other new features, iPhone 4.0 is a real treat, cooked up with Apple's traditional secret sauce of simplicity, intelligence, and whimsy. iPhone: The Missing Manual gives you a guided tour of everything the new iPhone has to offer, with lots of tips, tricks, and surprises. Learn how to make calls and play songs by voice control, take great photos, keep track of your schedule, and much more with complete step-by-step instructions and crystal-clear explanations by iPhone master David Pogue.

Whether you have a brand-new iPhone, or want to update an earlier model with the iPhone 4.0 software, this beautiful full-color book is the best, most objective resource available.

Use it as a phone -- learn the basics as well as time-saving tricks and tips for contact searching, texting, and more
Treat it as an iPod -- master the ins and outs of iTunes, and listen to music, upload and view photos, and fill the iPhone with TV shows and movies
Take the iPhone online -- make the most of your online experience to browse the Web, read and compose email, use social networks, or send photos and audio files
Go beyond the iPhone -- learn how to use the App Store, and how to multitask between your apps, organize them in folders, and read ebooks in iBooks
Unlock the full potential of your iPhone -- with the book that should have been in the box.About the Author
David Pogue, Yale '85, is the weekly personal-technology columnist for the New York Times and an Emmy award-winning tech correspondent for CBS News. His funny tech videos appear weekly on CNBC. And with 3 million books in print, he is also one of the world's bestselling how- to authors. In 1999, he launched his own series of amusing, practical, and user-friendly computer books called Missing Manuals, which now includes 100 titles.




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The iPad Project Book (Paperback) top price


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Publisher: Peachpit Press
Release date: September 19, 2010
Language: English
Product Dimensions: 9 inches x 7.1 inches x 0.4 inches; 15.7 ounces
Shipping Weight: 15.2 ounces
Number of Pages: 240 pages ...

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Bridging the gap between the palm-sized iPod touch and a full-sized computer, Apple's iPad offers enough screen area and horsepower to perform the day-to-day tasks most people want to do. Packed with practical knowledge, this book will walk readers through how to manage their most common projects, from the simple (setting up a calendar event) to the complex (planning a vacation) and everything in between. Readers will learn to use the iPad tools and applications by using them to create practical real-world projects and to master everyday tasks.

In this practical hands-on guide, you’ll learn how to
Organize a party: Set up the calendar event, create invitations, invite attendees, and mail out the invites.
Build a recipe scrapbook: Write up recipes in Pages (or find recipes via one of the useful recipe apps) and import pictures of the finished dish to go with the recipe in the book. Even learn iPad kitchen tips!
Plan a vacation: Buy tickets, find destination activities, and map out directions.
Watch videos: Stream videos with Air Video, convert high-quality movies from DVDs, and buy or rent videos from the iTunes Store.
Get smart: Learn another language with one of the many translation apps available, and build an illustrated deck of flash cards with common words and phrases.
Plus many more useful projects—both big and small— to help you do stuff with your iPad.From the Back Cover




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Merriam-Webster Children's Dictionary (Hardcover) best offers


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Reading Level: Ages 4-8
Publisher: DK CHILDREN
Release date: June 16, 2008
Language: English
Product Dimensions: 10.1 inches x 8.3 inches x 2.2 inches; 6.2 pounds
Shipping Weight: 5.85 pounds ...

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Amazon.com Review
In evaluating a children's dictionary, there are two test words we always check first: "e-mail" and "iguana." After all, if "e-mail" doesn't appear in a dictionary, how up-to-date can it be? And iguanas, well, what kid doesn't want to read all about this "very large tropical American lizard with a ridge of tall scales along its back"? We are happy to report that this fine dictionary is above and beyond our gold standard. Not only are there definitions for each of the test words, there are illustrations for each, as well! This 912-page illustrated dictionary is packed with great information, including world maps on the inside covers, an easy-to-use how-to guide, and a reference section with facts and maps of the continents, pictures of flags from countries around the world, U.S. presidents and vice presidents, pronunciation guides, signs and symbols, and lots more. Sandwiched between this wealth of facts and figures are 846 pages of definitions with DK's trademark crisp, clear photographs illustrating many of the words. One of the handiest features in this volume is the multicolored alphabet running down the outer edges of every single page, with the featured letter highlighted for easy reference when flipping through. So get out there and e-mail all your iguana friends about this terrific reference guide! (Ages 9 to 12) --Emilie Coulter
From School Library Journal
Grade 2–5—Including a reference guide to letter pronunciation at the bottom of each spread, this work also includes an alphabet locator on the side of each page. Clear guide words and extensive use of cross-references enable users to locate definitions and synonyms. Clearly captioned color photographs and some drawings, including the relevant definition as needed, bring the entries to life. Homographs are identified, and word histories are included throughout, adding to the interest level of the work. Each definition includes examples, and guidance such as variant spellings and usage labels ("often cap") are provided where necessary. A closing reference section includes a spread for each continent, color images of the flags of the world and of U.S. states, significant data on each state, a chronological listing of U.S. presidents and vice presidents, and common abbreviations. The book concludes with a listing of signs and symbols and a comprehensive index to all pictures in the work. The clear, easy-to-read print and bright pictures of varied type and source make this work easy for second or third graders to use, while fourth and fifth graders will appreciate the depth of the entries.—Sara Rofofsky Marcus, Yeshiva Har Torah, Little Neck, NY
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From Booklist
This is a collaborative effort, with design and images from DK and text based on Merriam-Webster’s Elementary Dictionary. Some definitions include variant spellings, usage notes and labels, example phrases, and synonym and word-history paragraphs. Parts-of-speech labels are abbreviated. In familiar DK fashion, sidebars illustrate groups of terms, such as examples of dinosaurs and different kinds of cheese. The reference section has a couple of pages on each continent plus information on flags; U.S. states, presidents, and vice presidents;  standard abbreviations (most of the comparable dictionaries include these in their A-Z sequence), and pronunciations for place-names. Grades 3-6. --Mary Ellen Quinn
Product Description
This is a fully updated edition of the extremely popular Children's Dictionary. Now with more than 35,000 entries, this edition has updated definitions, images, and details; plus 2,000 additional words and 900 additional images.



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Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks (Hardcover) best offers


you're want to buy Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks (Hardcover),yes ..! you comes at the right place. you can get special discount for Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks (Hardcover).You can choose to buy a product and Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks (Hardcover) at the Best Price Online with Secure Transaction Here...
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Publisher: St. Martin's Press
Release date: October 25, 2011
Language: English
Product Dimensions: 9.1 inches x 6 inches x 0.9 inches; 1 pounds
Shipping Weight: 1.05 pounds
Number of Pages: 304 pages ...

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“Torrenzano and Davis blend a compelling narrative, killer anecdotes and page-turning prose into a sober and worrying account of what happens when the darker side of human nature harnesses the connectedness and anonymity of today's web.  Their Digital Assassination should be in the hands of anyone who has a good name--or a good business--to protect.” —Mike Hayden, former Director, Central Intelligence Agency;  former Director, National Security Agency
“Digital Assassination provides a compass --as well as a road map-- for navigating the potholes, pitfalls and landmines of our new digital world.  It is a must read from every CEO and top executive.” —Dick Grasso, former Chairman & Chief Executive Officer, New York Stock Exchange

"Do you have a good reputation? Then be sure to protect it by reading "Digital Assassination" where the authors lay out seven ways you and your company can be irreparably harmed at the speed of a Twitter post. Knowledge is power, so pay heed to the keen and timely advice here."—Charlene Li, Author of Groundswell and Open Leadership, Founder of Altimeter Group
"The Net is a reflection of everything good and bad in society, and as such has a dark side.  Everyone and every organization needs to manage their reputation and protect themselves when they go online. That's the critical message of Digital Assassination." —Don Tapscott, best selling author, most recently Grown Up Digital and Macrowikinomics

“Sticks and stones may break your bones, names will ruin your reputation, cost you jobs and contracts, and destroy your career—online they will.  Digital Assassination represents an indispensible—and, let it be said, completely engrossing—manual of self-defense.—Peter Robinson, fellow at the Hoover Institution, founder of Ricochet.com, and former speechwriter to President ReaganDigital Assassination is incredibly timely. It unveils Internet attacks by invisible destructive villains, while offering actionable solutions to defend personal reputations and corporate brands.--Michael Jones, Chief Operating Office, Public Broadcasting System (PBS)
 

 
Product Description
Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back. 

From false Wikipedia entries, to fake YouTube videos, to Facebook lynch mobs, everyone from CEOs to fashion models, journalists to politicians, restaurateurs to doctors, is open to character assassination in the burgeoning realm of digital media.

Two top media experts recount vivid tales of character attacks, provide specific advice on how to counter them, and how to turn the tables on the attackers. Having spent decades preparing for and coping with these issues, Richard Torrenzano and Mark Davis share their secrets on dealing with problems at the top of today’s news.

Torrenzano and Davis also take a step back to look at how the past might inform our future thinking about character assassination, from the slander wars between Thomas Jefferson and Alexander Hamilton, to predictions on what the end of privacy will mean for civilization.
About the Author
RICHARD TORRENZANO is chief executive of The Torrenzano Group, a New York strategic communications and high-stakes issues management firm that helps organizations “take control of how they are perceived.” For almost a decade he was a member of the New York Stock Exchange’s Management and Executive committees. He has managed some of the most visible global corporate crises in our lifetime.

MARK DAVIS is a former White House speechwriter and a senior director of the Washington-based White House Writers Group, where he has consulted with the Defense Advanced Research Projects Agency (DARPA), as well as with some of the nation’s leading telecommunications, information technology and defense-aerospace companies. He is a frequent lecturer, writer and blogger on politics, technology, and the future.Excerpt. © Reprinted by permission. All rights reserved.
Digital Assassination
1:// The Digital Mosh PitON JUNE 5, 1968, for reasons known only to himself, Sirhan Sirhan fired a bullet into the head of Robert F. Kennedy at the Ambassador Hotel in Los Angeles, killing him.In May 2005, a Nashville man, for reasons known only to himself, used Wikipedia to fire a bullet directly into the reputation of John Seigenthaler, former Kennedy aide, civil rights hero, and newspaper publisher, character assassinating him to the core.The Wikipedia entry reported that Seigenthaler:  was the assistant to Attorney General Robert Kennedy in the early 1960's. For a brief time, he was thought to have been directly involved in the Kennedy assassinations of both John, and his brother, Bobby. Nothing was ever proven ... . John Seigenthaler moved to the Soviet Union in 1971, and returned to the United States in 1984.
Was the entry correct? Did it matter?It did to Seigenthaler. "At age 78," he later wrote in USA Today, "I thought I was beyond surprise or hurt at any negative said about me. I was wrong. One sentence in the biography was true. I was Robert Kennedy's administrative assistant in the early 1960s. I also was his pallbearer."1Did the entry really harm Seigenthaler?At that time, one of the authors was asked to pen an introduction of Seigenthaler for a speaker at a charitable event. Though not fooled by the Wikipedia entry, the writer took pause, consuming valuable time and attention to sort out the story in advance of the event. There is no telling how many others linked to John Seigenthaler were similarly perplexed ... or actually believed it.The entry sat on Wikipedia's page for 132 days, and was picked up uncritically by two widely used information automatons, Reference. com and Answers.com.For those 132 days, Seigenthaler's character was assassinated--not the man himself, but his reputation, his avatar constructed of words spoken and written. When such an assassination happens, however, more than a shadow self is murdered.Digital assassination can murder opportunity--carefully cultivated brands or businesses, jobs or job offers, celebrity, and personal relationships. Character assassination has led to heartbreak ... and even death by suicide.The world witnessed a vivid example of character assassination in the digital arena on September 22, 2010, when Rutgers University freshman Tyler Clementi jumped from the George Washington Bridge into the Hudson River. Two students had used a webcam to secretly stream on the Internet Clementi's sexual encounter with a man."There might be some people who can take that type of treatment and deal with it, and there might be others, as this young man obviously was, who was much more greatly affected by it," New Jersey governor Chris Christie observed in the aftermath of the tragedy.2Clementi's digital assassination relied on a media that is instantaneous, vivid, works 24/7, has global reach, an eternal memory, and can organize crowds to attack individuals. But we are wrong if we imagine the character attacks the Internet enables are something entirely new.More than half a century before, in the McCarthy era, a group of Republican senators went to a Democratic colleague, Lester C. Hunt of Wyoming, and suggested that the arrest of Hunt's son in a homosexual prostitution sting could be kept quiet if Hunt were to announce his retirement from the Senate. Days later, Hunt sneaked a rifle under his coat into his Senate office and blew out his brains.3
The malevolent can assassinate character, brand, reputation, celebrity, business, or life with emotional violence.
FOR DECADES, Steve Jobs was not just the cofounder of Apple. To millions, he was Apple, the most successful and visible CEO of our generation.Years before Jobs took his most recent medical leave of absence in January 2011, equity market short sellers and other financial vultures tried to exploit Apple's stock by spreading rumors about his long struggle against pancreatic cancer, followed by a liver transplant.Why has Jobs been so important? Apple is a company with a soul, dominating the market by meeting consumer cravings for a fusion of design and functionality--the essence of cool. Jobs and his team certainly know how to excite the 4G spot of millions of technophiles."Design," Jobs purportedly said, "is not just what it looks like and feels like. Design is how it works."The soul of Apple, however, seemed to disappear in the mid-1980s when Steve Jobs was forced to step aside for a soda executive he had recruited. And the soul of Apple, their mojo, reappeared only when Jobs came back.Will there be an Apple after Jobs? By the second decade of the century, Jobs had been at the helm so long, his DNA so instilled in the corporate culture, the company will almost certainly continue being the Apple we have come to know. For years, however, the best way to damage Apple was to try to digitally assassinate Jobs.In 2008, a teenager on CNN's iReport, its "citizen journalism page," reported that Steve Jobs had suffered a heart attack. The result? This teenager's digital attack caused one of the world's best-known brands to lose millions of dollars in stock value within minutes. The traffic of rumors was so thick that Jobs publicly accused hedge funds and short sellers of profiting off Internet rumors about his health.4"Millions of people, from hard-core computer geeks to high-finance Wall Street martini drinkers, hang on every word related to Apple," observed Tom Krazit of CNET News. "Sometimes that can have consequences." 5Like losing millions of dollars in a single day.
The greedy can assassinate your brand, reputation, or stock with the lure of pure fiction propelled by the Internet's instant international reach.
WHEN WILLIAM SHAKESPEARE had Julius Caesar opine about the dangers of men with a "lean and hungry look," the Bard could have been describing James Carville, the political operator and organizing genius behind the successful presidential campaign of Bill Clinton. Carville, who fires deadly innuendos with a vulpine smile, is a good man to have in a foxhole--provided it's your foxhole and he's your man.Needless to say, Carville has made his fair share of enemies in Washington, as has his wife, Mary Matalin, an equally acid-tongued Republican who once worked behind the scenes for both presidents named Bush.Bipartisan couples are not rare in Washington. But pairing two operatives with so many years of back-alley political skulduggery against each other's bosses is exotic, a spectacle as alluring as if Lucrezia Borgia had matched up with Niccolò Machiavelli. Needless to say, the sparks fly between them--sparks of political anger and underlying attraction that makes for great theater. And so Carville and Matalin have become fixtures on television political talk shows.One day it seemed as if the tension between them had spun out of control. The circuits of the nation's political gossip networks overloaded when it was reported that James Carville was arrested after firing a gun into a sofa, plunging a knife into a wall, and physically abusing Mary at the couple's Rockville, Maryland, home. The online story, under the byline of Lee Canular of the Montgomery County Ledger, was aired on a national radio syndicate and was e-mailed back and forth between every politically connected person in both parties.A few facts began to surface. The Carvilles lived in Virginia at that time, not in Maryland. There is no Montgomery County Ledger, nor is there a reporter named Lee Canular--the last name is the same as the French word for hoax. Carville had not been arrested by the Rockville police or any other police for anything. And there is no reason to ask James Carville when he quit beating his wife.6
Unknown people use the Internet for unknown reasons to muddy brands and reputations without fear of a reckoning.
DID YOU KNOW that "Roddy Boyd Sucks It Like He's Paying the Rent"? Or that he left Fortune magazine to "slither into his own unique and arrest-warrant-laden world (that's him, just above the child porn guy.)"?7Roddy Boyd is a journalist whose reporting often appears in Time Warner's Fortune magazine. The person posting this diatribe is not a forty-year-old man in pajamas living in his mother's basement. The man who wrote this message--and many other entries of similar ilk--is Patrick Byrne, former Marshall Scholar (Cambridge), Stanford PhD in philosophy, and CEO of Overstock.com, the Utah-based online retailer represented by the sexy ads with German actress Sabine Ehrenfeld ("It's all about the O"). Overstock is a major player in Internet retail that competes with eBay and Amazon.com.The arrest reference is in a blog linked to the police log in what appears to be from a Greenwich Post article on January 22, 2009. This item refers to Boyd's arrest over a failure to appear in court after a previous arrest for running a light while under a suspended license and allegedly without auto insurance. The reference to child pornography has nothing to do with Boyd, except that the next case listed in the Connecticut police log concerns a man charged with downloading numerous images of child pornography. This apparently was the worst thing that could be found out about Boyd."I am one of only two reporters--the other is my former Fortune magazine colleague Bethany McLean--apparently evil enough in his [Byrne's] eyes to warrant a reference to oral sex and ejaculation in his assessment of our ethics and reporting skills," Boyd drolly blogged on a Slate site.8Byrne has called reporters lapdogs and hedge fund quislings. This CEO accused another reporter of being "on the take, and get[ting] paid off so...



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Build Mobile Websites and Apps for Smart Devices (Paperback) top deals


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Publisher: SitePoint
Release date: June 29, 2011
Language: English
Product Dimensions: 10 inches x 8 inches x 0.7 inches; 1.5 pounds
Shipping Weight: 1.4 pounds
Number of Pages: 300 pages ...

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Build Mobile Websites and Apps for Smart Devices is a practical guide for front-end web designers and developers. You’ll discover a fun and fresh approach to mobile web design and development, with enormous scope for opportunity.

Mobile web development is changing rapidly, with a greater emphasis on modern touch-screen smartphones. By following the advice in this book, you can be sure you’re learning the skills you need to make the most of this new technology.

You’ll learn how to:

Design effective interfaces for modern devices
Use HTML5 and CSS3 to build fast, responsive layouts that look great on every device
Use JavaScript to create a native feel with transitions, touch and swipe events, animations, and more
Introduces PhoneGap and shows readers how to add native functionally to their web app with ease
Leverage APIs to take advantage of built-in device functionality
Use PhoneGap to turn your web app into a native app for iOS, Android, BlackBerry, and other platforms—and sell it online
And lots more...About the Author
Sporting a Masters in Information Technology and a lifetime of experience on the Web of Hard Knocks, Earle Castledine (aka Mr Speaker) holds an interest in everything computery. Raised in the wild by various 8-bit home computers, he settled in the Internet during the mid-nineties and has been living and working there ever since.

A Senior Systems Analyst and JavaScript flâneur, he is equally happy in the muddy pits of .NET code, the dense foliage of mobile apps and games, and the fluffy clouds of client-side interaction development.

As co-creator of the client-side opus TurnTubelist, as well as countless web-based experiments, Earle recognizes the Internet not as a lubricant for social change but as a vehicle for unleashing frivolous ECMAScript gadgets and interesting time-wasting technologies.

Myles Eftos is a Perth-based web developer that jumped on the Rails express and never looked back. He is the event co-ordinator for the Australian Web Industry Assocation which explains why most of their events are at the pub near his house.Myles Eftos is a Perth-based web developer that jumped on the Rails express and never looked back. He is the event co-ordinator for the Australian Web Industry Assocation which explains why most of their events are at the pub near his house.

Max Wheeler An interaction designer with a passion for emerging technologies, Max believes interactive media should function as beautifully as it looks. His attention to detail, along with his appreciation for aesthetic and user experience, give him the foundation for crafting engaging and usable web experiences. Since joining Icelab in early 2007 Max has worked with the Icelab team on projects across the web, print and television, for clients in government, retail, education and engineering.




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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses (Hardcover) special offers


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Publisher: Crown Business
Release date: September 13, 2011
Language: English
Product Dimensions: 5.7 inches x 1.1 inches x 8.6 inches; 1 pounds
Shipping Weight: 1 pounds
Number of Pages: 336 pages ...

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Review
"Eric has created a science where previously there was only art.  A must read for every serious entrepreneur—and every manager interested in innovation."
—Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc. and Netscape

“This book should be mandatory reading for entrepreneurs, and the same goes for managers who want better entrepreneurial instincts. Ries’s book is loaded with fascinating stories—not to mention countless practical principles you’ll dearly wish you’d known five years ago.” —Dan Heath, co-author of Switch and Made to Stick

“Ries shows us how to cut through the fog of uncertainty that surrounds startups. His approach is rigorous; his prescriptions are practical and proven in the field. The Lean Startup will change the way we think about entrepreneurship.  As startup success rates improve, it could do more to boost global economic growth than any management book written in years.” —Tom Eisenmann, Professor of Entrepreneurship, Harvard Business School
 
“The Lean Startup is the book whose lessons I want every entrepreneur to absorb and apply.  I know of no better guide to improve the odds of a startup's success."
—Mitchell Kapor, Founder, Lotus Development Corp.
 
"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business."
—Dustin Moskovitz, co-founder of Facebook and Asana
 
“Ries' splendid book is the essential template to understand the crucial leadership challenge of our time: initiating and managing growth!” —Warren Bennis, Distinguished Professor of Business, University of Southern California and author of the recently published, Still Surprised: A Memoir of a Life in Leadership.
 
"The Lean Startup isn't just about how to create a more successful entrepreneurial business, it's about what we can learn from those businesses to improve virtually everything we do. I imagine Lean Startup principles applied to government programs, to healthcare, and to solving the world's great problems.  It's ultimately an answer to the question 'How can we learn more quickly what works, and discard what doesn't?'"
— Tim O'Reilly, CEO O'Reilly Media
 
“Eric Ries unravels the mysteries of entrepreneurship and reveals that magic and genius are not the necessary ingredients for success but instead proposes a scientific process that can be learnt and replicated. Whether you are a startup entrepreneur or corporate entrepreneur there are important lessons here for you on your quest toward the new and unknown.”  —Tim Brown, CEO of IDEO
 
“The roadmap for innovation for the 21st century. The ideas in The Lean Startup will help create the next industrial revolution.” —Steve Blank, lecturer, Stanford University, U.C. Berkeley Haas Business School
 
"The key lesson of this book is that start-ups happen in the present—that messy place between the past and the future where nothing happens according to PowerPoint. Ries's ‘read and react’ approach to this sport, his relentless focus on validated learning, the never-ending anxiety of hovering between ‘persevere’ and ‘pivot’, all bear witness to his appreciation for the dynamics of entrepreneurship."  —Geoffrey Moore, Author, Crossing the Chasm
 
"If you are an entrepreneur, read this book. If you are thinking about becoming an entrepreneur, read this book.  If you are just curious about entrepreneurship, read this book.  Starting Lean is today's best practice for innovators.  Do yourself a favor and read this book." —Randy Komisar, founding director of TiVo and author of the bestselling The Monk and the Riddle
 
“How do you apply the 50 year old ideas of Lean to the fast-paced, high uncertainty world of Startups? This book provides a brilliant, well-documented, and practical answer. It is sure to become a management classic.” —Don Reinertsen, author of The Principles of Product Development Flow
 
“The Lean Startup is a foundational must-read for founders, enabling them to reduce product failures by bringing structure and science to what is usually informal and an art.  It provides actionable ways to avoid product-learning mistakes, rigorously evaluate early signals from the market through validated learning, and decide whether to persevere or to pivot, all challenges that heighten the chance of entrepreneurial failure.” —Professor Noam Wasserman, Harvard Business School
 
“One of the best and most insightful new books on entrepreneurship and management I’ve ever read.  Should be required reading not only for the entrepreneurs that I work with, but for my friends and colleagues in various industries who have inevitably grappled with many of the challenges that The Lean Startup addresses.”  —Eugene J. Huang, Partner, True North Venture Partners
 
"What would happen if businesses were built from the ground up to learn what their customers really wanted? The Lean Startup is the foundation for reimagining almost everything about how work works. Don't let the word startup in the title confuse you. This is a cookbook for entrepreneurs in organizations of all sizes." —Roy Bahat, President, IGN Entertainment
 
“Every founding team should stop for 48 hours and read Lean Startup. Seriously stop and read this book now.” —Scott Case, CEO Startup America Partnership
 
“In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” —Ken Blanchard, coauthor of The One Minute Manager® and The One Minute Entrepreneur

“Every entrepreneur responsible for innovation within their organization should read this book. It entertainingly and meticulously develops a rigorous science for the innovation process through the methodology of “lean thinking”.  This methodology provides novel and powerful tools for companies to improve the speed and efficiency of their innovation processes through minimum viable products, validated learning, innovation accounting, and actionable metrics. These tools will help organizations large and small to sustain innovation by effectively leveraging the time, passion, and skill of their talent pools.” —Andrea Goldsmith, professor of Electrical Engineering at Stanford University, and cofounder of several startups
 
“Business is too important to be left to luck.  Eric reveals the rigorous process that trumps luck in the invention of new products and new businesses.  We've made this a centerpiece of how teams work in my company . . . it works!  This book is the guided tour of the key innovative practices used inside Google, Toyota, and Facebook, that work in any business.” —Scott Cook, Founder and Chairman of the Executive Committee, IntuitProduct Description
Most startups fail. But many of those failures are preventable.  The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively.  Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.About the Author
ERIC RIES is an entrepreneur and author of the popular blog Startup Lessons Learned. He co-founded and served as CTO of IMVU, his third startup,  and has had plenty of startup failures along the way. He is a frequent speaker at business events, has advised a number of startups, large companies, and venture capital firms on business and product strategy, and is an Entrepreneur-in-Residence at Harvard Business School. His Lean Startup methodology has been written about in the New York Times, the Wall Street Journal, the Harvard Business Review, the Huffington Post, and many blogs. He lives in San Francisco.




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Get Seen: Online Video Secrets to Building Your Business (New Rules Social Media Series) (Hardcover) best offers


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Publisher: Wiley
Release date: January 12, 2010
Language: English
Product Dimensions: 9.3 inches x 6.3 inches x 1.2 inches; 1.2 pounds
Shipping Weight: 1.05 pounds
Number of Pages: 323 pages ...

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The era of online video has arrived—now make it work for your business
In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche. Now, companies are wide awake to the opportunities for product and brand promotion as well as customer engagement. So how do you want to fit into the new online video universe?

The must-have guide, Get Seen by Steve Garfield, the "Paul Revere of video blogging," offers a quick and complete toolkit to get you up to speed on the latest that online video and related media have to offer.

Examines success stories of how companies have used online video
Presents a series of plans and tools that businesses can follow as they expand onto the social web
Provides clear step by step directions on how to record, edit, and export videos, where to post them, how to build a community around their content, and what to do to increase views by making it go viral
If you're ready to take full advantage of online video's many benefits, Get Seen is the one resource you need.
From the Back Cover
Use online video to Get Seen and drive your business to new heights

The new rules of social media are constantly changing. The world of online video is exploding. Hollywood is getting into the game, professional actors and writers are joining in, and independent producers are finding their niche. Now, companies are wide awake to the new opportunity that video presents for product and brand promotion, as well as long-term customer engagement.

Are you paying attention? Are you getting your business seen?

In Get Seen, online video maven Steve Garfield offers a quick and complete toolkit that shows you how to get the massive exposure that online video can give your business. Want proof? Look inside for:

Real case studies of businesses using video to boost exposure and grow sales
Tools and strategies for expanding your business into the social Web
Simple step-by-step guidelines and clever ideas for recording, editing, and exporting video
Tips on building a community around your content, increasing your views and your exposure, and getting your content to go viral
Video is the ideal way to tell your story, which leads to more business.If you're ready to take full advantage of the newest resource in thesocial media arsenal, Get Seen is the guidebook you need.

"Steve Garfield is hilariously awesome. He gave us timely advice when we started our videoblog, and now he's put that advice and more into this ridiculously thorough guide."
—JIMMY FALLON, Late Night with Jimmy Fallon
About the Author
Steve Garfield works with and advises Fortune 500 brands, such as AT&T, Kodak, Nokia, and Panasonic, and media outlets CBS, NBC, and PBS. Nationally featured on CNN, Garfield is the Boston correspondent for the pioneering video podcast Rocketboom and a longtime video blogging expert. He lectures on new media at Boston University, Northeastern, and Emerson College. Garfield also serves as an advisor to many of the Web's early video startups. For more information, please visit: stevegarfield.com/getseen




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New Perspectives on Computer Concepts 2010, Introductory (New Perspectives (Course Technology Paperback)) (Paperback) reviews


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Publisher: Course Technology
Release date: January 28, 2009
Language: English
Item Weight: 2.6 pounds
Shipping Weight: 2.56 pounds
Number of Pages: 522 pages ...

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  Product Description
Product Description
"Get Synched!" It's all about students and instructors tuning in to each other. And technology makes it possible. New Perspectives on Computer Concepts 2010 is the only computer concepts product with a fully integrated and truly interactive teaching and learning environment. The printed book, companion Web site, interactive BookOnCD, and WebTrack assessment help instructors and students work synchronously to understand and apply technology in their personal and professional lives.



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Webster's New World College Dictionary, Fourth Edition (Book with CD-ROM) (Hardcover) best seller


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  Product Details
Publisher: Webster's New World
Release date: May 7, 2004
Language: English
Product Dimensions: 10.1 inches x 7.5 inches x 2.2 inches; 4.3 pounds
Shipping Weight: 4.1 pounds
Number of Pages: 1736 pages ...

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Amazon.com Review
Is "legislator" pronounced with an "er" sound at the end or an "or"? Is the Jewish festival of lights spelled "Chanukah," "Hanuka," or "Hanukkah"? With Webster's New World College Dictionary, which promises to describe rather than prescribe, you can take your pick. The dictionary includes more than 150,000 entries, including brief biographical and geographical notes and useful drawings and diagrams (depictions of four kinds of buoys, for example). The guide to pronunciation and symbols is given on every other page, handy for those who don't like to refer to the inside cover each time they forget how to pronounce the sound of the schwa (of course, the guides on the inside and front covers are more extensive). Starred words refer to Americanisms, which number more than 11,000, such as "hornswoggle" and "Hopi" and "kitchenette." The definitions themselves are clear and simple and seldom have you scurrying to another page for a definition of the definition. Easy to use and understand, Webster's New World College Dictionary is a fine addition to any high school or college student's desk set. --Rebecca A. Staffel
Review
"This is, it goes without saying, a majestic publication." --Philip Howard (Wall Street Journal, August 23, 2005)
Product Description
THE MOST USEFUL AND AUTHORITATIVE DICTIONARY YOU CAN OWN—FOR YOUR DESK AND YOUR COMPUTER
Selected by the Associated Press, the Wall Street Journal, the New York Times, and other leading newspapers as their official dictionary of choice.

THE BEST DICTIONARY IN PRINT

Definitions That Set the Standard for Clarity

Up-to-Date Entries

Nearly 7,500 new entries reflecting changes in technology, society, world politics, and more.

Detailed Illustrations

Over 850 drawings, photographs, and maps.

Extensive Reference Information

Tables, charts, and lists of useful data plus important historical documents and a guide to punctuation.

Thousands of Geographical and Biographical Entries

The people and places that shape our world. Entries are part of the A-Z body of the dictionary, so they are easy to find.

Full-Color Atlas of the World

Detailed and up-to-date maps of the continents and countries of our world.

Notes, Examples, and Synonyms

The help you need to choose words precisely and avoid usage pitfalls.

The Definitive Guide to American English

More unique Americanisms—nearly 12,000—than any other college dictionary.

THE HARDEST WORKING

ELECTRONIC DICTIONARY AND THESAURUS

Sophisticated Word Search

Search for words or combinations of words. Display definitions, synonyms, or both. Find related words quickly.

Instant Word Help

Point to any word on the computer screen and bring up a definition —immediately.

Expanded Spell-Checking

Add thousands of new words to your spell-checker to enhance its usefulness and speed. The only

electronic dictionary that displays definitions while spell-checking.

System Requirements:

Windows® 95,98, ME, NT® 4.0, 2000, XP

IBM-compatible Pentium 100 or higher

8 MB RAM

20 MB hard disk space (Minimal installation);

140 MB (Full installation)

800 x 600 resolution 2x speed CD-ROM drive
From the Publisher
With over 163,000 entries offering the clearest definitions, Webster's New World College Dictionary is the Dictionary for the 21st Century.

Through decades of research, Webster's New World lexconigraphers have created a uniquely modern dictionary that serves as your trusted guide to contemporary usage. The rich history of our language is also traced through Americanisms and the most detailed etymologies of any American English dictionary. The result is a dictionary that helps you understand and use the language as no other dictionary can.

Webster's New World Dictionary and Thesaurus on CD-ROM gives instant access to thousands of definitions, synonyms, and antonyms for over 163,00 entries.

The CD works with all Microsoft Windows 95 and 98 applications, helps you find the right word fast while you are working. It also lets you add notes to definitions, customizing them to your needs.

Point and click for a definition or synonym of any word on screen!

Expand your spell-checker to recognize business terms, place names, technology terms, and thousands of new words!

Find the right word, even if you can't spell it with the bonus Misspeller's Dictionary!
From the Inside Flap
The Most Useful College Dictionary You Can Own

Published at the turn of the new century, the Fourth Edition of Webster's New World College Dictionary represents the finest linguistic scholarship, years of dedicated effort, and unswerving commitment to information that is clear and readable, precise, up to date, and reliable.

Through decades of research, Webster's New World lexicographers have created a uniquely modern dictionary that serves as your trusted guide to contemporary usage. The rich history of our language is also traced through Americanisms and the most detailed etymologies of any American English dictionary. The result is a dictionary that helps you understand and use the language as no other dictionary can.

Added to this is supplemental reference material that provides a wealth of information not found in any other college-level dictionary, including a full-color atlas of the world, rules of punctuation, geographical tables, scientific and measurement charts, the Declaration of Independence, the Constitution of the United States, and more.

The Ultimate Electronic Dictionary and Thesaurus

Webster's New World® Dictionary and Thesaurus on CD-ROM gives instant access to thousands of definitions, synonyms, and antonyms for over 163,000 entries.

Works with all Microsoft Windows® 95 and 98 applications.
Helps you find the right word fast, while you're working.
Lets you add notes to definitions, customizing them to your needs.
Point and click for a definition or synonym of any word on screen.

Expand your spell-checker to recognize business terms, place names, and thousands of new words.

Find the right word, even if you can't spell it, with the bonus Misspeller's Dictionary.
From the Back Cover
THE MOST USEFUL AND AUTHORITATIVE DICTIONARY YOU CAN OWN–OVER 163,000 ENTRIES

Selected by the Associated Press, The Wall Street Journal, The New York Times, and other leading newspapers as their official dictionary of choice.

Up-to-Date Entries for Today’s World

Nearly 7,500 new entries bring meaning and understanding to changes in lifestyles, technology, medicine, society, world politics and cultures, and more.

Over 850 Illustrations, Photographs, and Maps

Important people, places, objects, and concepts are clearly illustrated to help you recognize and identify them.

Expanded Reference Information with a Four-Color World Atlas

Numerous tables, charts, and lists provide a handy reference to geographical and other useful data. Special sections also include important historical documents, a guide to punctuation, and full-color maps of the world.

Thousands of Geographical and Biographical Entries

The people and places that shape our worldview are fully covered. Entries are part of the A-Z body of the dictionary, so they are easy to find. Many entries include maps or photographs.

Helpful Notes, Examples, and Synonyms

To help you choose words precisely, usage notes give important cautions and explanations. Examples put words into meaningful context. Synonym notes list related words and distinguish among their meanings.

Easy to Read and Use

Each page is designed so you don’t have to work to find the information you want.

The Definitive Guide to American English

Webster’s New World College Dictionary includes more unique Americanisms – more than 12,000 – than any other college dictionary. Its crisp, dynamic defining style is itself uniquely American.




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Pro Android (Paperback) best price


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  Product Details
Publisher: Apress
Release date: June 24, 2009
Language: English
Product Dimensions: 9.3 inches x 7 inches x 1 inches; 1.4 pounds
Shipping Weight: 1.35 pounds
Number of Pages: 464 pages ...

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Product Description
Pro Android is the first book to include coverage of Google Android 1.5 SDK (including the branch formerly called Cupcake). This essential book covers the fundamentals of building applications for embedded devices thru through to advanced concepts, such as custom 3D components.

Takes a pragmatic approach to developing Google Android applications.
Examines the Android Virtual Device; the Input-Method Framework, special development considerations for touch screen vs. keyboard/traditional input, Voice Recognition, and Live Folders,
Covers the Android media APIs (media APIs, Wi-Fi APIs, etc), including the new simplified OpenGL, improved media framework and more.
With Android 1.5 and this book that includes Android 1.5 coverage, developers should will be able to build leading-edge mobile applications ranging from games to Google Apps like add-ons to Google Docs and more—no matter the device interface. Extend and run APIs of the Google Chrome browser/WebOS on G1, G2 and other forthcoming next-generation Google phones and other Android-enabled devices and netbooks.

What you’ll learn

What is Android and how to use Android to build Java-based mobile applications for Google phones with touch screen or keyboard, thanks to Cupcake's inclusion as of Android 1.5.
Create applications that run on either or both touch and keyboard screens.
How to design and architect a variety of mobile phone and device applications using Google's Android SDK.
Build multimedia and even game applications using Android's Media APIs, improved media framework and simplified OpenGL.
How to use Android's location-based services, networking (Wi-Fi APIs) and security.
Who this book is for

This book is for professional software engineers/programmers looking to move their ideas and applications into the mobile space with Android. The author assumes the reader has a passable understanding of Java. They should be able to write classes and handle basic inheritance structures. This book also targets hobbyist developers looking to get their feet wet in the complex minefield of mobile software.

Table of Contents

Introducing the Android Computing Platform 
Getting Your Feet Wet 
Using Resources, Content Providers, and Intents 
Building User Interfaces and Using Controls 
Working with Menus and Dialogs 
Unveiling 2D Animation 
Exploring Security and Location-Based Services 
Building and Consuming Services 
Using the Media Framework and Telephony APIs 
Programming 3D Graphics with OpenGL
Managing and Organizing Preferences
Coming to Grips with 1.5
Simplifying OpenGL and Exploring Live Folders

About the Author
Satya Komatineni has been programming for more than 20 years in the IT and Web space. He has had the opportunity to work with Assembly, C, C++, Rexx, Java, C#, Lisp, HTML, JavaScript, CSS, SVG, relational databases, object databases and related technologies. He has published more than 30 articles touching many of these areas, both in print and online. He has been a frequent speaker at O'Reilly Open Source Conference, speaking on innovations around Java and Web. Satya has done a considerable amount of original work in creating Aspire, a comprehensive open-source Java-based web framework, and has explored personal web productivity and collaboration tools through his open-source work for KnowledgeFolders.com. Satya holds a master's degree in electrical engineering from Indian Institute of Technology and a bachelor's degree in electrical engineering from Andhra University, India. You can find his website at SatyaKomatineni.com.

Sayed Y. Hashimi is the author of Pro Android, as well as a consultant and trainer in Jacksonville, Florida. Sayed has worked for startups and Fortune 100 companies. He has developed large-scale distributed applications with a variety of programming languages and platforms, including C++, Java, and .NET. Sayed has published in major software journals on topics ranging from low-level programming techniques to high-level architecture concepts.



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